When Future Grail, a premier auction house specializing in vintage Patek Philippe watches, needed a compelling and polished auction catalog design, they turned to me for support. The project involved showcasing over 50 rare timepieces in an elegant, easy-to-navigate layout that would appeal to collectors and connoisseurs. With just one month before the auction launch, it was a fast-paced, high-stakes project requiring precision, style, and efficiency.
Future Grail provided a comprehensive brand guideline to ensure the catalog reflected their prestige and legacy. I combined these guidelines with my own design sensibilities to craft a clean, luxurious layout that emphasized both readability and visual appeal. My goal was to balance aesthetic value with functional design, making sure every watch was presented with clarity and sophistication. Typography, layout consistency, and visual hierarchy played key roles in making the catalog not only beautiful but also commercially effective.
This project highlights my capabilities in corporate catalog design, especially under tight timelines. Whether you’re an auction house, luxury brand, or a creative agency looking for a designer who can bring both structure and style to your publication, I bring the experience and adaptability to make it happen. I work with brand guidelines, contribute creative direction, and ensure final delivery meets both aesthetic and marketing goals.
Do you need help with your company’s catalog design? Whether it’s for a product launch, annual report, or marketing collateral, I can help you turn your content into a visually stunning, professionally executed publication. Let’s connect today and create something impactful together.